A young boy might take extra care of his increasing collection of baseball cards. He might carefully take each and separate by teams, positions, or how well he likes each player. There is a possibility that each card would be place in a protective cover and stored in a shoe box or other safe place. What this young man is going through is the development of his own asset management process. He could call it cam, or card asset management. There is an increasing need for DAM software, or digital asset management.

There has always been a need to collect and secure things which are valuable at any level. During ancient times the Egyptians considered written scrolls of information very valuable property. Large libraries were constructed to house these. There were cataloging systems created so subjects could be easily found. Royal guards were place in strategic places for security. This ancient yet always up to date approach is driving asset management today.

Digital asset management could be a little known phrase to many people. It is used every day, however. The average home has at least one member that has a personal media player. The portable device can store thousands of songs or many videos. The same home might have at least one computer. The PC could store budges, family photos, school reports, and other valuables.

Companies have growing needs for improved digital asset managing. Assets are no longer just tangible types There are needs to safely protect and catalog the intangible types as well. There are legal responsibilities which need to be kept in mind. Something seemingly as insignificant as email can hurt or help a company.

A company can have digital assets being used and created thousands of times a day. Having a human runner to handle these is illogical. A system is needed to save, archive, optimize, download, group as well as safely maintain all digital data on a real time basis.

Digitized data for many companies is the form of their core asset. It could be much more valuable than physical assets. Being able to account for assets and accurately assess their values is improved by using the right software.

The proper software and service providers can provide significant cost savings. They have the means of maximizing the speeds that data is retrieved. Having and accessing files in seconds instead of minutes creates great competitive advantage. The backup steps could be cloud based. This reduces the level of staff to maintain the information as well as the amount of floor space needed for storing the necessary equipment. And in case of accidents and failures the valuable information is safely protected off site.

There are many providers of DAM software. Care can be taken to investigate and comparison shop in order to make sure the correct vendor is selected. Communication with past or current customers can also be helpful. One should have the comfort that a business will exist at least as long as the software is planned to be in use.