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Ratnarao
There is simply no room for error or miscalculation in your site navigation because it has too large an impact on performance. You can still rank with poor navigation, but keep in mind that search engines look at bounce rates, too. People are so impatient, and frankly most of them will not bother fooling with a substandard navigation structure. Therefore you have to make this as good as it can be for your site and what you have on it, and there is no arguing with that.
While you may think that site templates mean you can ignore navigation, the truth is you really cannot be that lazy about it. You can actually destroy your site's ability to be successful with poor navigation, and if you want to rank in the SERPS then it is a must to be proper. Some navigation concepts are common sense and intuitive, but others are not such as optimizing for search engine optimization, etc.
Always think in terms of your visitor, and that is why you will often see nav links at the bottom of pages either in the footer or just above it. It is a very simple matter to do, and there is no real reason for not doing it in our minds. We believe this is something you must do on all of your longer pages otherwise you will be forcing people to scroll all the way up.
Site maps are important for SEO purposes, mainly, but you should really make use of them for your blogs and even HTML sites. They are a must if you want to rank in the search engines, and they are a secondary benefit for your site traffic, in our opinion. If you're using WordPress for your website or blog then you can use a simple plugin to generate the sitemap for you. You probably know about them if you have been involved with IM even for a short while.
What ever you do, keep on discovering more about this powerful subject of navigation, and for that we are talking about using it in its various forms to help you with SEO. This really has been a cursory introduction and is not meant to be comprehensive, so get busy at Google and find out all that you can do to help your site perform even better.
While you may think that site templates mean you can ignore navigation, the truth is you really cannot be that lazy about it. You can actually destroy your site's ability to be successful with poor navigation, and if you want to rank in the SERPS then it is a must to be proper. Some navigation concepts are common sense and intuitive, but others are not such as optimizing for search engine optimization, etc.
Always think in terms of your visitor, and that is why you will often see nav links at the bottom of pages either in the footer or just above it. It is a very simple matter to do, and there is no real reason for not doing it in our minds. We believe this is something you must do on all of your longer pages otherwise you will be forcing people to scroll all the way up.
Site maps are important for SEO purposes, mainly, but you should really make use of them for your blogs and even HTML sites. They are a must if you want to rank in the search engines, and they are a secondary benefit for your site traffic, in our opinion. If you're using WordPress for your website or blog then you can use a simple plugin to generate the sitemap for you. You probably know about them if you have been involved with IM even for a short while.
What ever you do, keep on discovering more about this powerful subject of navigation, and for that we are talking about using it in its various forms to help you with SEO. This really has been a cursory introduction and is not meant to be comprehensive, so get busy at Google and find out all that you can do to help your site perform even better.
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