Know Link Building Tips

By Herschel Holzwarth


SEO or you can also call it the search engine optimization consists of on-page and off-page factors. When these factors are used appropriately it can show search engines the relevance of your site to searcher's query.

For all publishers it is very important to have an improved website in order to have a great position on the search engine list. Probably the first way for a reader to reach your site and read your books is through search engines. So therefore it is a must to have a search engine optimization strategy for your site to be a success. The most crucial thing in this strategy is in selecting the most appropriate and related keywords that can lead to your site.

The moment you have an SEO strategy and an optimized on-site of your website for your books then you are now ready to utilize the off-site SEO link building strategy. A site that is designed to have numerous back links is considered more important by Google. This importance makes the site be in a higher position in the search engine thus it also follows that your site and books will be noticed more easily. We will provide you with the tips in getting back links to your site. The links must be of importance and has a reasonable quality. General tips for link generation:

A link must be affixed with keywords that researchers would most likely use in searching for your books or the publisher. Having a rich relevant text link is way better than just having the link and your name on it. For a website name, the site should come up first in the Search Engine Research Pages (SERP), whereas a link that uses competitive keywords is more favorable.

The links you make must not only bring you to one page but also to various pages of the site. The links must also lead to the page considered the most important and relevant part. Make sure that you do not only link your homepage but also other pages in your site. Do not forget to make sure that the content in the site that you have is always essential to all people and they must be able to understand it easily. It must be interesting and enticing to the audience.

More people would prefer smaller number of links but are relevant and of good quality rather than dealing with hundreds of links but show very poor quality and less important.

No-follow and follow links are two different things that you must know.

You must take note of the details on all those links you attempted to get. This way you can keep track of the strategies that were successful and beneficial to you. It is important to be careful in buying links from people and you must make sure that these links are in a consistent and sensible pace. For Google, they are not so in favor of those sites having numerous links in a day since they might come from disreputable sources.




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