Listed below I have included 2 search engine positioning reports for The Affinity Trading Group. To shield the privacy of my customers, I erased the keyword phrases in which they rank for. Yet, I do leave the # of queries as that displays the competition level and over-all search significance. While many folks fixate on positioning for significant volume keywords, myself included, it is very important be aware that low volume keywords / phrases are equally as good since they do represent a highly characterized special demographic as opposed to more generalized higher volume words and phrases and this highly targeted traffic is often the kind of person that's specifically looking for what you have to make available. To that note, as always, my objective will be to rank effectively for each of the specified keywords and key phrases as I do continue to focus on those biggies ;-)

The first file is an image overview of a review I ran at the end of August. Note that my Seo service with them began at the end of July which means this August analysis presents about one month of Search engine optimization work. In July they ranked for just a small selection of key phrases with those key words ranking over 50 (1 being the initial place on page 1 and 50 being the final area on page 5). So as you will notice, in just four weeks, I had been able to advance 14 key phrases into the top 20 positions with 5 of them being top 10. I don't have search values within this document nevertheless I will point out that their per month query volumes ranged from 1,500 to 22,000.

Once I start a brand-new campaign, I will not waste time wanting to rank large worth keywords. I primarily go after the lower level key phrases for a couple of reasons. 1) They'll progress quicker thusly helping you to discover some traffic right away and 2) The work that is placed into increasing these lower level keywords will trickle down and eventually assist the other larger quantity keywords and phrases. Proper Seo is much like building a home. You need to build a powerful foundation with lower level search phrases, create your walls using your mid level words so that you will have a sound framework to support and maintain your higher volume phrases (the roof).

anthonynunes.com/ranking-reports/AffinityTrading/Affinity_ 08-2010.JPG

Now let's bounce forwards a couple of months into the end of this month (November). After downloading the below rankings analysis, you can see that a lot of movement has been produced. In addition to having more search phrases enter into the best 100 slot, I was able to boost the top twenty amount to 36 keywords (formerly fourteen) and the top 10 to 23 keywords and phrases (formerly five). I was likewise able to rank well for some big quantity keywords with one having a competitive 450,000 monthly search volume keyword and key phrase seated nicely at the #11 spot.

The 10-20 ranking location is a rough position to move up in as it can occasionally take months for higher size phrases to get from say a #15 to #9 or #10, nonetheless I still observe excellent progress with such key phrases and in due time, they are going to get there. As with everything else, the closer you find yourself at the top, the significantly less room there is.

Furthermore, it is at this juncture in which Affinity finds that their traffic ratio has leaned to the side of search engine traffic which means that +33% of their traffic is produced by search engines (largely Google) while the other 2/3 is coming from direct connections and website links.

anthonynunes.com/ranking-reports/AffinityTrading/Affinity_Rankings_11-23-2010.pdf